Tools for digital shelf testing

Shelf photos in.
Study-ready packshots out.

Packshot collection is the slow, manual part of every shelf study. RealShelf removes the grind — AI cuts every product out of your photos, or strips the background from the ones you already have.

Hours → minutes
Automatic product extraction
Clean PNG export
Shelf photos, ready-to-use packshots

See the transformation

From shelf photos to clean, ready-to-use packshots

Input
Upload shelf photos
Processing
Photo to Product extraction
Result
Clean PNG packshot library

How it works

Three steps to study-ready packshots

01

Collect shelf photos

Take one frontal shelf photo and a few close-ups of the products — the tedious part of shelf testing. Drop them into RealShelf.

02

Photo → Product

AI cuts every product out of the photos as a clean PNG with a transparent background — the whole shelf, automatically.

03

AI background removal

Product images without a transparent background? One click and RealShelf removes it cleanly — your library stays consistent and study-ready.

Features

Everything you need for packshot collection

Photo → Product

Drop in shelf photos and get beautiful PNG packshots with a transparent background — one clean image per product.

AI background removal

Product images that aren't transparent yet? AI removes the background beautifully, so your library stays consistent.

AI auto-labeling

AI recognizes each product and names the exported file after it — no more image_001.png. Your library is organized the moment it's created.

One-click PNG export

Export your whole packshot library at once — clean, consistent PNGs ready for studies and presentations.

Project persistence

Save your work and come back later. All projects are stored locally in your browser — no cloud account needed.

Integration

Seamlessly connect with RealEye Shelf Testing

Bring your study-ready packshot library straight into the RealEye shelf testing engine. Run eye-tracking studies on virtual shelves to understand how shoppers see your products — before anything goes to the store floor.

  • Bring clean packshots into RealEye with one click
  • Run webcam eye-tracking studies on virtual shelves
  • Get attention heatmaps and visibility scores
  • Get shopper metrics before going to the store
Learn more
RealShelf + RealEye integration

Pricing

Flexible plans that fit your workflow

Whether you need a one-time project or ongoing access — we adapt to how you work. No rigid tiers, no surprises.

Project-based

Perfect for one-off shelf studies, research sprints, or trying RealShelf on a specific category. Pay per project — no commitment.

  • Dedicated support for your project
  • Full packshot PNG export
  • Custom study configurations
  • Results delivered fast
Custom quoteper project
Ongoing access

License-based

For teams that collect packshots regularly. Get a license key and use RealShelf on your own — unlimited projects, your pace.

  • Unlimited packshot collections
  • Self-service dashboard access
  • Priority support & onboarding
  • RealEye integration included
Custom quoteper month / year

Not sure which fits best? No problem — let's talk and we'll find the right setup for your team.

Get in touch

Contact

Get in touch

Interested in RealShelf? Fill out the form and we'll get back to you shortly.

Ready to make packshot collection effortless?

Get access to RealShelf and start turning shelf photos — and the product images you already have — into a clean, study-ready packshot library today.