Packshot collection is the slow, manual part of every shelf study. RealShelf removes the grind — AI cuts every product out of your photos, or strips the background from the ones you already have.
See the transformation



How it works
Take one frontal shelf photo and a few close-ups of the products — the tedious part of shelf testing. Drop them into RealShelf.
AI cuts every product out of the photos as a clean PNG with a transparent background — the whole shelf, automatically.
Product images without a transparent background? One click and RealShelf removes it cleanly — your library stays consistent and study-ready.
Features
Drop in shelf photos and get beautiful PNG packshots with a transparent background — one clean image per product.
Product images that aren't transparent yet? AI removes the background beautifully, so your library stays consistent.
AI recognizes each product and names the exported file after it — no more image_001.png. Your library is organized the moment it's created.
Export your whole packshot library at once — clean, consistent PNGs ready for studies and presentations.
Save your work and come back later. All projects are stored locally in your browser — no cloud account needed.
Integration
Bring your study-ready packshot library straight into the RealEye shelf testing engine. Run eye-tracking studies on virtual shelves to understand how shoppers see your products — before anything goes to the store floor.

Pricing
Whether you need a one-time project or ongoing access — we adapt to how you work. No rigid tiers, no surprises.
Perfect for one-off shelf studies, research sprints, or trying RealShelf on a specific category. Pay per project — no commitment.
For teams that collect packshots regularly. Get a license key and use RealShelf on your own — unlimited projects, your pace.
Not sure which fits best? No problem — let's talk and we'll find the right setup for your team.
Get in touchContact
Interested in RealShelf? Fill out the form and we'll get back to you shortly.
Get access to RealShelf and start turning shelf photos — and the product images you already have — into a clean, study-ready packshot library today.